Should We Pursue This Alliance Opportunity?

What do you do if your company is approached by another company with a proposal to form an alliance together? There are two approaches to follow in response: the opportunistic […]

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Building Personal Alliance Relationships Through Video

Whenever I speak to alliance professionals, they all agree that personal alliance relationships help to cement the performance of an alliance. Like many of you, I have spent the majority […]

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The Win-Win-Win in Alliance Value Propositions

When talking about alliances many people mention “win-win”. However, I would argue that you need to look at the “win-win-win” in alliance value propositions instead of just at the win-win! […]

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New Collaborative Coaching Skills

Meet Max, our youngest and furriest family member! As an 8 week old Dutch Sheepdog puppy, Max entered our household two weeks ago. Now, I have been coaching Alliance Professionals […]

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Three Tried and Tested Ways to Dramatically Improve Your Alliance Skills

Without doubt, today’s business environment puts different demands on your alliance skills than ever before. As an example, the sudden change in the world due to Covid-19 has resulted in […]

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Who is your alliance sparring partner?

When in alliance management, you are in one of the best jobs in the world. In alliance management you are a versatile person with a broad skill set. You need […]

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Is it time to say goodbye?

Last week I started to re-read “The 4-hour work week” * by Tim Ferris. I have been wanting to re-read this book for reflection for a while now. I was […]

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When is the right moment to perform a health check?

There is a lot to be read about virus testing lately. Some countries claim one needs to show symptoms first before testing, other countries go for massive preventive testing. When […]

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Alliances or ecosystems: It is neither black nor white

Alliance, partnership, channel, ecosystem. These are all terms that are used to describe ways of working together between organizations. Sometimes we add the word “strategic” in front of it to […]

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Customer-Supplier partnerships

Customer-Supplier partnerships are often sought after to improve the relationships between customers and suppliers. But is it really a partnership, or is it a label to be able to sell […]

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Webinar: Key people & functions needed for alliance success

In our Alliance & Partnerships Masterclass, it sometimes feels like we are spending a disproportionate amount of time on the preparation phase of an alliance. This matches with the alliance […]

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Alliance Launch

In this Alliance fireside chat Anoop Nathwani and I talk about the alliance launch moment in which we distinguish the 3 most important elements for a successful alliance launch: Having […]

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That's all!

That's all!