Peter Simoons • Executive Coach & Alliance Mentor • Making Business Collaborations Work

Books and guides with a practical focus, written by Peter, to help you increase your success in strategic alliances & partnerships.

Alliances & Partnerships books

A down to earth coaching style, with the ability to listen and to seek out what really works to achieve your alliance success.

Alliance Coaching

Come 12 September 2018 to the interactive Alliance Masterclass in Amsterdam and learn how to successfully create & manage alliances!

Alliance Masterclass Amsterdam

Latest blog posts

Trust is an essential element that determines the success of alliances and partnerships. Even from a broader perspective, trust is an essential element in the success of any relationship. When coaching clients on their journey to successful alliances, sooner or...

The confusion game - what’s in a name?

Time after time I run into situations where people use words to say things when they actually mean to say something else. Or… is it that they use different words than the ones I understand? Hmm, good point. Anyway, the...

The skills of an alliance manager

Alliance management is an often misunderstood profession. Over time I have met many people who don’t understand the alliance manager or don’t even see it as a separate profession. That also shows on my website, where over the past 9...

What others say about Peter

Peter is the coach and mentor you want by your side during those “headwind” situations, when progress seems difficult, as well as “tailwind” situations when the wind is at your back and there’s a need to sustain focus during fast-paced growth. He has a great instinct for bridging connections and a talent for delivering strategic solutions for optimal business impact.

Janice Babia-Ramos

Global Marketing Director

Johnson and Johnson

Peter has a down to earth coaching style, with an ability to listen and jointly seek out what really works combined with a subtitle persistence to make sure I acted on my commitments.

Grant Nelson

Cloud Marketing Manager, Europe

IBM
Peter is an excellent coach. He asks incisive questions and sets me on to action. This has resulted in focus, speedier development of my business ideas and a direction I probably would not have dared take without Peter’s work.

Mark Janssen

Founder

4x4 Discovery Travel

Peter helped us to re-focus on the most important drivers for success in our alliances. With his structured approach and year-long experience, he was able to instill passion and clear direction.

Tobias Nittel

Alliance Director

SAS Institute
Peter took us on an exciting journey through the world of alliances. His hands-on approach gave me a backpack full of ideas how to make alliances work for my business.

Fons van der Ham

Consultant & Interim Executive

Fonceur

I attended one of Peter’s workshops and it was an eye-opener for me. Not just the structure and work methods he offered but mostly his wealth of experience that he can use to reflect on your own situation and uncover areas for improvement. It gave me purpose and better focus in my work as a Global Partner Manager for Zebra.

Ryan Duffels

Global Partner Manager

Zebra Technologies Netherlands B.V.
Peter is an excellent strategic alliances and personal coach. His sharp observations, and thought provoking questions, helped me in defining a purpose-driven approach to my (professional) life.

Jorge Fernandes

Innovation Executive and Strategic Advisor

Peter was a fantastic mentor for my business matching startup, RawTale. He is very experienced and knowledgeable in this industry and gave me a lot of valuable advices.

Kojiro Hirate

Operation Manager

Tomofun

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