Customer-Supplier partnerships

Customer-Supplier partnerships are often sought after to improve the relationships between customers and suppliers. But is it really a partnership, or is it a label to be able to sell […]

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Alliance Launch

In this Alliance fireside chat Anoop Nathwani and I talk about the alliance launch moment in which we distinguish the 3 most important elements for a successful alliance launch: Having […]

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Value and Alliances

Value and alliances, many people talk about creating a win-win. Anoop Nathwani and Peter Simoons believe that it should be a win-win-win. Without the third win it is useless to […]

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Culture and Alliances

Culture is an essential topic when it comes to creating and managing successful alliances and partnerships. Culture determines to a large extent how people behave and communicate. With two or […]

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Trust in Alliances

Trust is an essential element for building and managing alliances and partnerships. But what is trust, and can you measure trust? In this fireside chat Anoop and Peter talk about […]

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How do you create new alliance opportunities?

This fireside chat is a response to a few questions we received to earlier fireside chats on LinkedIn. One question specifically was about “How do you create new alliance opportunities […]

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Alliances to combat Corona

In this 6th fireside chat conversation Anoop Nathwani and Peter Simoons talk about alliances and partnerships we see develop to jointly, in partnership, deal with the corona pandemic. As examples […]

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The Alliance Lifecycle

In this fifth alliance fireside chat, Peter Simoons and Anoop Nathwani talk about the Alliance Lifecycle and the reasons why you need to follow an alliance lifecycle (it could be […]

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Partner Selection

In this fireside chat we talk about alliance partner selection and why it is important. We highlight why you can not simply team up with another company based on the […]

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Alliance Governance

In our third fireside chat I talk with Anoop Nathwani about alliance governance. We discuss what it is and why it is necessary.  Also Anoop highlights an example of alliance […]

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How do you measure alliances

In our second fireside chat Anoop Nathwani and I talk about how to measure alliances and alliance success. Also we go into the question why now, in the light of […]

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Why team up in alliances

My alliance partner Anoop Nathwani and I recorded a series of fireside chats about alliances & partnerships. Here is our first conversation: Today’s topic, particularly, is the big question of […]

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That's all!

That's all!