Alliance success or failure?

The research on alliance failure rates show a wide range of figures. Ranging on the best side from only a 20% failure rate to on the worst side a 75% […]

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The collaborative business spectrum

We have seen what strategic alliances are and why one would partner in strategic alliances. In this article, we’ll have a look at the collaborative business spectrum. It appears that […]

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Why would you partner in strategic alliances?

In the previous article in this series we looked at what strategic alliances are. Why would you partner in strategic alliances? In this article we will dive into the reasons […]

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Expanding on the definition of a strategic alliance

In a previous post I wrote down the definition of a strategic alliance as: “A strategic alliance is a strategic cooperation between two or more organizations, with the aim to […]

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The Definition of Strategic Alliances

What is a strategic alliance? Let’s explore what strategic alliances are and look at the strategic alliance definition. Why Strategic Alliances Are More Relevant Than Ever Alliances have become an […]

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Functional mapping in alliance management relationships

Do all the stakeholders in your alliances know who their counterparts are? Functional peer mapping can help make it clear to everyone involved. At the end of our alliance management […]

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What happens when winter comes to visit your alliances?

This year many of us thought winter had decided to forget about the Netherlands. We were already thinking about spring and even nature seemed developing that way. Many flower buds […]

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The position of the alliance office in a corporate organization

While doing some research for a client last week I ran into this piece by Dyer, Kale and Singh from 2001. A report about the position of the alliance office […]

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The role of a strategic alliance professional

Many organizations are struggling to maintain or grow their business in current economic times. Traditional organic growth asks for investments that may overstretch Today’s budgets. Acquiring other companies requires substantial […]

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Interview: three questions for…

Earlier this year I became a member of the International Business Club of the World Trade Center Almere Area (WTCAA). This business club offers a platform for business networking with […]

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Does your company have an Alliance brand?

Does your company have an alliance brand and how important is it for your organization to be recognized as an alliance brand? Steve Steinhilbers book on strategic alliances was face […]

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Three blogs for your reading list

So every now and then you run into material you really like, articles, books and in this case blogs. Stuff worth sharing, which I quite often do through Twitter, but […]

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That's all!

That's all!