Facebook & AOL in talk for Strategic Alliance?

Facebook Chief Executive Mark Zuckerberg and AOL CEO Tim Armstrong are quietly discussing a strategic alliance aimed at boosting their online ad businesses, The Post has learned.

The two companies have been talking for several months about a partnership that would allow Facebook to tap AOL’s mojo in selling online ads, according to three separate sources.

via Facebook, AOL quietly talking online ad hookup – NYPOST.com.

This could be an interesting development to follow: AOL ones was in a certain way comparable to what Facebook is now, a company where it was hot to have an account and be active. Unfortunately they could not stay on par with the developments and their brand slowly declined over the past decade. A partnership with Facebook as suggested in the mentioned article, when it is true, might be a very effective way for AOL to find a new strategic direction for the company.


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