Yesterday I mentioned the work of Keith Ferrazzi and the books he wrote. Today there is another professional that is absolutely worth to give your attention too and that is Ford Harding. Ford wrote amongst others the bestseller “Rainmaking” in which he addresses the many elements one would need to practice to become successful in business development. The angle Ford takes is from the view of a consultant working on generating new business. Much like the work of Keith Ferrazzi also the work by Ford is not really new, at least when you are around for a while, but he does a great job of bringing it all together.
And so does his blog, where on a regular base Ford publishes stories containing examples on how consultants do become successful in their business. The latest one is about John: How One Professional Became a Trusted Advisor. Worth the read!