Alliances & Partnerships

Start with Why by Simon Sinek

With Start with Why Simon Sinek wrote a book that keeps one pondering for a while, you will actually already start pondering while reading it. Simon advocates with Start with Why that people will not buy what you do, but...

Peter Simoons

Facebook & AOL in talk for Strategic Alliance?

Facebook Chief Executive Mark Zuckerberg and AOL CEO Tim Armstrong are quietly discussing a strategic alliance aimed at boosting their online ad businesses, The Post has learned. The two companies have been talking for several months about a partnership that...

Peter Simoons

Generally Accepted Partnering Practices

Allinnova is introducing the Generally Accepted Partnering Practices (GAPP) and have published an interesting first study among alliance professionals. As Joost Allard, CEO of Allinnova, clarifies the need for GAPP in his foreword of the study: Currently there are not...

Peter Simoons

What does loyalty still mean in a customer loyalty program?

The past decade I have travelled a lot and as such signed up with many loyalty programs. I easily climbed up the ladder of these programs to the platinum or other elite members. After all I flew a lot of...

Peter Simoons

Organizations in the 2010’s era

The economic circumstances of the past 18 months drive change in many ways and with that many new opportunities may arise. New companies surface and existing companies fade away. The biggest changes though may arise in the way organizations work....

Peter Simoons

Social media for Alliances and Collaboration

“Social media”, when I use these words in a conversation nine out of ten people will start to talk about tools and drop names like Twitter, LinkedIn and Facebook. A couple will try to challenge especially the use of Twitter...

Peter Simoons

The Leader Who Had No Title

This morning I had a great 20km run meanwhile listening to Robin Sharma in one of his earlier audio books. Also then his work was already very much about personal leadership. His new book "The leader who had no title"...

Peter Simoons

Seth Godin in Antwerp – video report

Yesterday I wrote on the Dutch part of my site about the huge amount of inspiration an evening with Seth Godin provides. Today Flanders-DC, the organizers of the great event with Seth in Antwerp, just posted a video report on...

Peter Simoons

The Alliance Conversation with Tamer Osman

The Alliance Conversation takes a spin towards social media this week. In my conversation with Tamer Osman we discuss how social media can help alliance professionals excel in their job. Tamer is passionate about social media for sales and alliance...

Peter Simoons

What should be next for The Alliance Conversation?

Tomorrow the tenth episode of The Alliance Conversation will go live. This week with Tamer Osman, an experienced alliance professional passionate about the use of social media for sales, channel and alliance professionals. After ten episodes I wonder what the...

Peter Simoons

The Alliance Conversation with Mark Hunter

Mark Hunter has an impressive background as investigative journalist before joining INSEAD in 2001. At INSEAD Mark participated in the Managing Partnerships and Strategic Alliance class for many years and is now Adjunct Professor at the INSEAD Social Innovation Center....

Peter Simoons

Social media: quantity or quality?

In this social media video of Today you will see Thomas Power present his view on quantity or quality when it comes to the amount of numbers, connections, one should have.